FMIC marked another milestone after unveiling the company’s new logo last wednesday, October 5, 2022 at FMIC Bulacan Plant Activity Area.
CEO and President James D. Bernardo led the launching that was well-attended by FMIC Board of Directors, executives, business unit heads, managers, and employees.
The new brand features the company’s colors and its industries. The Hard Hat symbolizes FMIC’s commitment to the health and safety of its employees, the cogwheel is often used to symbolize productivity. FMIC is committed to provide quality solutions in a short period of time, Circuit lines signifies innovation and the use of new technology in our manufacturing process, Blocks signifies a strong and solid foundation and 20 years of experience. It also symbolizes one of FMIC’s growing industry, the Civil Works, the Globe symbolizes that FMIC aims to be a major player in the global market, the leaf symbolizes our commitment to the preservation of the environment, ascending line symbolizes increasing in size and importance in the local & international market, and FMIC bold text, the name that the company should be known for. The conceptualization and approval of it took around four months. The new logo comprises of multiple symbols and icons that portray FMICs past, present, and its future.
In his speech, President James D. Bernardo extended his gratitude to all officers and employees for taking part in the event and for their contribution in marking the milestone for the company. He emphasized the essence of change and its importance to our growing business and industry. Though the event is about change, JDB cannot hide his feeling of sadness since the old logo has been with him for the past 20 years. “To be honest, this event makes me happy and sad; happy, because I know that with this new logo, FMIC will thrive for higher greatness and success. Sad, because during our humble beginnings, I was the one who conceptualized and even hand-writtenly draw the old logo. But nevertheless, this day marks the new chapter of brighter and bigger FMIC.” President James said.
The event was ended by a speech from Mr. Nane Cres Remulta, managing director of FMIC Cagayan De Oro (FMIC CDO) business unit.